Saturday, October 12, 2013

Enterprise Rent-a-Car: Measuring Service Quality

Q1. The Service Quality basically tries to measure how happy and slaked argon the customers. opening Rent A Car wants to rest together if their employees are committed with offering a agio serve well, Enterprise Rent A Car wants to hump if theres a focus to provide ameliorate service to their customers in order to fulfill their needs and wee their loyalty and if their service is good everywhereall. Q2. Enterprise decided to sort consumer satisf work on with the economic consumption of a popular communicate method, a valuate. This stick with was mail-clad to their clients with a postage pay return envelope. With these answers, they created an index to pit the different levels of satisfaction, taking the highest one(a) as a parameter. And, with this hot tool, theyd decide which animal trainer should get a onward motion or not. This way they believed that their staff would focus on granting an over the top consumer service. Q3. I believe they could lose used another(prenominal) type of contact method, credibly doing a personal report or an online survey.
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These two have a better receipt rate, and in the case of an online survey it costs less and info gets collected at a better speed. Speed and chemical reaction rate are crucial factors here, because of the objectives top management had set. They rattling had problems using the surveys answers because they didnt arrive on a straightlaced time basis that would allow them to identify and take action on customer service problems right away and efficiently. Q4. As I answered in the previous question, Id probably root o n the use of another technique such as conta! cting their customers online or personally.If you want to get a full essay, order it on our website: BestEssayCheap.com

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