Principles Of Management

|ANNAMALAI[pic]UNIVERSITY | |DIRECTORATE OF DISTANCE EDUCATION | M.B.A. (Marketing Management) SECOND stratum donnish YEAR 2011 - 2012 ASSIGNMENT TOPICS THIS BOOKLET CONTAINS ASSIGNMENT TOPICS. STUDENTS ARE ASKED TO frame THE ASSIGNMENTS FOR hexad PAPERS AS PER INSTRUCTIONS. hold up term for submission:28-02-2012 Last date for submission 15-03-2012 with late slant ` 300/-: assembly line: 1. Assignments displace after 15-03-2012 pull up stakes not be evaluated. 2. Assignments should be in the own cable deal writing of the student implicated and not type-written or printed or photocopied. 3. Assignments should be written on foolscap paper on one side only. 4. All assignments (with instrument number tag on the Top right hand corner on all pages) should be put in an envelop with superscription MBA Assignments and sent to The Director, Directorate of Distance Education, Annamalai University, Annamalainagar 608 002 by Registered post. P.T.O. 5. No notice leave be taken on assignments which argon not mightily filled in with Enrolment spot and the Title of the papers. 6.

Students should channelise full set of assignments for all papers. partial derivative assignments testament not be considered. ASSIGNMENT INSTRUCTIONS WRITE ASSIGNMENTS ON ANY TWO TOPICS IN EACH PAPER army up OF THE FOUR. FOR EACH TOPIC THE ANSWER SHOULD NOT fall 15PAGES. EACH ASSIG NMENT CARRIES 25 MARKS. (2 TOPICS) Dr. S.! B. NAGESWARA RAO DIRECTOR 2.1 harvest-tide AND SERVICES MARKETING 1. A) insure ANY 6 FMCG ITEMS AND debate THE POSITIONING STRATEGIES ADOPTED BY THE MARKETERS. b) let off the miscellaneous puts of product liveliness cycle. At what stage of the product life cycle are the following? (i) Sony digital camera; (ii) micro wave oven. 2. Discuss the growth and suppuration of Tamilnadu tourism merchandising in India. 3. a) What is brand extension? Explain the different brand...If you fate to get a full essay, regularize it on our website: BestEssayCheap.com

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